Google & YouTube installs and market share
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Google & YouTube app is installed on 113,423 active Shopify stores. It ranks #1 of 10 marketplace apps with 37.9% of category installs.
Active installs
113,423
Data as of 11 Nov 2026
Top country
United States
76.7% of Google & YouTube app stores
Category rank
#1
of 10 in Marketplace
Share of category
37.9%
Who installs Google & YouTube app
113,423 active stores · data as of 11 Nov 2026CountriesSkew versus all scanned stores
- India+0.3%
- Australia+0.2%
- Japan+0.1%
- Denmark−0.1%
- France−0.1%
- United States−0.8%
VerticalsSkew versus all scanned stores
- Home & Garden+0.7%
- Beauty & Fitness+0.4%
- Health+0.3%
- Books & Literature−0.2%
- Arts & Entertainment−0.3%
- Food & Drink−1%
Typical order valueSkew versus all scanned stores
- Under $25−0.1%
- $25–50−1.3%
- $100–200+0.5%
- $200–500+0.4%
Share of Marketplace installsSee the full Marketplace benchmark →
- Google & YouTube app37.9%
- Facebook & Instagram app32.9%
- Pinterest13.9%
- TikTok12.4%
- 6 others2.96%
Alternatives to Google & YouTube app
Marketplace apps that Google & YouTube app stores rarely run alongside it, compared with other stores using marketplace apps: stores pick one or the other.
Top apps in Marketplace
Ranked by active installs. A category can mix apps that do different jobs, so not all of these compete with Google & YouTube app.
| # | App | Active installs | Share | Rating |
|---|---|---|---|---|
| 1 | Google & YouTube app | 113,423 | 37.9% | ★ 4.5 (5,607) |
| 2 |  Facebook & Instagram app | 98,389 | 32.9% | ★ 3.9 (5,838) |
| 3 |  Pinterest | 41,597 | 13.9% | ★ 4.1 (1,706) |
| 4 |  TikTok | 37,041 | 12.4% | ★ 4.8 (15,983) |
| 5 |  Simprosys Google Shopping Feed | 8,575 | 2.86% | ★ 4.9 (4,973) |
| 6 |  Bandsintown | 151 | 0.0505% | – |
Often installed with Google & YouTube app
Apps that run on Google & YouTube app stores far more often than on the average Shopify store.
Stores using Google & YouTube app
How we count installsInstalls are detected on live Shopify storefronts, each scanned weekly. A store counts as an active install if the app was detected on its most recent healthy scan.Read the methodology